Comments on: AdSense No Longer Makes Sense To Us http://www.spideysenses.com/2005/06/20/contextual-advertising-will-soon-be-site-user-not-site-content-based/ Ted Rheingold's web journal Tue, 06 Jan 2009 05:06:53 +0000 http://wordpress.org/?v=2.7 hourly 1 By: ted http://www.spideysenses.com/2005/06/20/contextual-advertising-will-soon-be-site-user-not-site-content-based/comment-page-1/#comment-57 ted Sat, 19 Nov 2005 00:51:22 +0000 http://www.spideysenses.com/2005/06/contextual-advertising-will-soon-be-site-user-not-site-content-based/#comment-57 Yes, it's true. Revenue Science's ad rates plumeted. After a month of requests to find our why the same ads brought us half as much per click, we switched back to AdSense. I've been meaning to write about this. Yes, it’s true. Revenue Science’s ad rates plumeted. After a month of requests to find our why the same ads brought us half as much per click, we switched back to AdSense. I’ve been meaning to write about this.

]]> By: Jay Ashton http://www.spideysenses.com/2005/06/20/contextual-advertising-will-soon-be-site-user-not-site-content-based/comment-page-1/#comment-56 Jay Ashton Tue, 15 Nov 2005 17:07:11 +0000 http://www.spideysenses.com/2005/06/contextual-advertising-will-soon-be-site-user-not-site-content-based/#comment-56 It appears that Dogster and Catster are no longer running Revenue Science, but have switched back to AdSense? I just ran a test at an online travel site, replacing all of our AdSense units with Revenue Science units of the same size, positioning and design. And our earnings from those units dropped by about 85-90%. (!) Needless to say, the test ended quickly. It is not surprising, based on the company's claims, that Revenue Science would work better on certain types of sites. What is surprising is the disconnect between their sales and account managment teams. The pitch from sales: you could earn 2x to 3x with our ads! The response from the account manager after a few days of testing: yeah, we work better on certain types of sites. I don't think this program is for you. Ineffective and incompetent at best, dishonest at worst. It appears that Dogster and Catster are no longer running Revenue Science, but have switched back to AdSense?

I just ran a test at an online travel site, replacing all of our AdSense units with Revenue Science units of the same size, positioning and design.

And our earnings from those units dropped by about 85-90%. (!) Needless to say, the test ended quickly.

It is not surprising, based on the company’s claims, that Revenue Science would work better on certain types of sites. What is surprising is the disconnect between their sales and account managment teams. The pitch from sales: you could earn 2x to 3x with our ads! The response from the account manager after a few days of testing: yeah, we work better on certain types of sites. I don’t think this program is for you. Ineffective and incompetent at best, dishonest at worst.

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